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 Receitas dos desportos femininos superam $1.000m em 2024 infographic
A infografia mostra as receitas do desporto femino em 2022-24, bem como as receitas previstas para 2024.
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DESPORTO

Receita do desporto feminino supera $1.000m

By Chris Dinsdale

November 29, 2023 - Prevê-se que os desportos de elite femininos gerem receitas acima de
$1.000m pela primeira vez em 2024, após um ano de crescimento contínuo incluindo o Mundial Feminino.

Deloitte base predictions on the three main categories of revenue: Matchday, broadcast and commercial.

In 2024, commercial revenue, including sponsorships, partnerships and merchandising, takes the largest share of total revenue in (55%), followed by broadcast (27%), and matchday (18%).

The most valuable women’s sports are projected to be soccer and basketball, while the largest geographical markets in 2024 are forecast to be North America and Europe.

Sources
PUBLISHED: 29/11/2023; STORY: Graphic News
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