NEGOCIOS
¿Truth Social va a la quiebra?
November 15, 2023 - Desde el lanzamiento de la empresa de medios sociales de Donald Trump en febrero 2022, Truth Social ha perdido más de 30 millones y parece que se convertirá en otro de los negocios fallidos de Trump.
Former U.S. President Trump’s Truth Social lost $31.6 million from its launch in early 2022 to mid-2023, a Securities and Exchange Commission filing by Digital World Acquisition Corp -- the company that plans to merge with Truth Social -- shows.
In 2022, Truth Social posted a profit of $50.5 million, with net sales of just $1.4 million. It lost $23 million in the first half of this year, with net sales of $2.3 million.
Trump, whose companies have a long history of bankruptcy, announced plans in October 2021 to launch a new social media platform that would “stand up to the tyranny of Big Tech” companies such as Twitter and Facebook that previously barred him.
But Trump’s social media platform has struggled to gain popularity, with its 861,000 monthly active users as of October amounting to barely 1% of those on Twitter, now known as X, according to Similarweb.
Trump -- the frontrunner for the 2024 Republican nomination for president -- faces 91 felony counts in four separate criminal cases. He denies all wrongdoing.