Japón trata de impulsar el consumo de alcohol infographic
El gráfico muestra el descenso en el consumo de alcohol y de los ingresos fiscales.


Japón trata de impulsar el consumo de alcohol

By Phil Bainbridge

August 18, 2022 - La Agencia Tributaria Nacional de Japón ha lanzado una competencia a nivel nacional – “¡Sake Viva!” – solicitando ideas para hallar formas de alentar a los jóvenes para que consuman más bebidas alcohólicas para revitalizar esa industria luego que los ingresos fiscales cayeron a un nuevo mínimo en décadas.

Alcohol sales have been declining since their peak in 1995 and suffered a sharp fall at restaurants and bars during the pandemic, which brought tax revenues from the sale of alcohol down from around 5% of total revenue in 1980 to 1.7% in 2020.

However the campaign to help “revitalise” the nation’s liquor industry has drawn criticism from health campaigners and was not co-ordinated with the health ministry although the two say they are in close regular contact over alcohol and health issues.

PUBLISHED: 18/08/2022; STORY: Graphic News; PICTURES: Getty Images