Publish button
Download
Login to download. Need an ID and password? Register now!
BUSINESS: The decline of Snapchat infographic
Responsive button
Adapt

Snap loses users for the first time ever

08/08/2018
Graphic News

August 8, 2018 -- Snapchat’s active user base shrunk by three million people in the second quarter of 2018, the company’s first reported decline in users. In the same period, the company’s average revenue per user rose to $1.40, compared with Facebook’s $8.99 per user.

An unpopular redesign of the Snapchat app has likely contributed to the recent downturn. In February reality TV star Kylie Jenner tweeted her disapproval of the redesign, which knocked $1.3bn off parent company Snap’s market value.

Snapchat is described as “a multimedia messaging app” for pictures and messages that are only available for a short time before they become inaccessible.

As of February 2018, Snapchat had 187 million daily active users, compared with Twitter’s 335 million monthly active users.


Welcome to Graphic News

Please get in the habit of logging in when you arrive as some pages may soon be restricted. If you are new to Graphic News there is a Website Guide to help you find your way around.


November 24, 2017 — Ai2HTML screen graphics - The script has been updated to allow multiple screen graphics to be published on the same web page. Click here for instructions


November 24, 2017 — Training - mobile graphics- The GN AI2HTML method is very fast and easy. It allows designers with conventional design skills to produce responsive “mobile” friendly graphics to meet news deadlines. Contact helpdesk @ graphicnews.com if you would like to join our next training course.


If you need help or have questions at any time, please contact us

Cookies